Jeff is a pragmatic marketing communications leader with deep experience as a Youth Marketing Expert, Creative Director, Digital Marketing Strategist, and Marketing Communications Strategic Planner.
With a career start in Creative, Jeff went on to become a copywriter, creative director, and strategic planner with a career highlight that includes a CASSIE award for advertising effectiveness
for his role in a youth tobacco cessation campaign. Jeff has worked on hundreds of brands in virtually every category including BlackBerry, Bubblicious, Coors, Coty, Durex, Energizer,
Fisher-Price, Fujifilm, Master Lock, Mattel, Microsoft, MINI, MTV, Nokia, Procter & Gamble, and Ubisoft. Jeff has been quoted in the Globe & Mail, has presented at Understanding
Youth and Internet World conferences, and is a Communications and Advertising Accredited Professional. With a passion for digital and youth marketing, Jeff continues to lead forward-thinking
brands in innovative campaigns surrounding social media, mobile and lifestyle engagement.
Jeff splits his time between offices in Orange County, California and Toronto.