AT&T Features TOMS in New Feel Good Spot

You've got to love this new spot from AT&T. By showing how Blake Mycoskie, Chief Shoe Giver of TOMS, relies on his AT&T BlackBerry Bold for his business, AT&T enjoys the halo effect of the great thing TOMS does: give a pair of shoes to a kid in need for every pair of TOMS they sell. Great to see TOMS get this kind of mass exposure. Smart of AT&T to leverage a business innovator and philanthropist like Blake.


The new spot from AT&T: More bars in more places help TOMS give shoes to kids in need


TOMS Chief Shoe Giver, Blake Mycoskie, on his BlackBerry Bold

TOMS: AT&T TOMS Shoes Commercial